19/04/2012
Las Vegas , USA
Using a cloud-based architecture, Interplay Sphere gives contributors the freedom to work in a completely distributed environment that spans multiple locations and time zones. Dramatically enhancing production effectiveness, Interplay Sphere gives journalists the ability to craft stories wherever they are actually happening – and speed them to air while still maintaining full connectivity with the newsroom operation.
Interplay Sphere, along with Avid’s award-winning NewsCutter and Media Composer video editing software, will provide distributed production capabilities allowing journalists to access and edit video footage captured at the scene of breaking news along with media files from any other Interplay Sphere-connected location.
This effectively extends the boundaries of Avid’s editing technology and workflow capabilities beyond the traditional newsroom to wherever the most important stories are happening.
“In today’s increasingly competitive media environment, the pressure to attract and retain viewers is fierce,” said Dana Ruzicka, Vice President of Segment and Product Marketing at Avid. “For news outlets, it’s all about being first to air with breaking stories. Interplay Sphere gives broadcasters the edge they’re looking for.
Now, journalists can create and edit complete stories where and when they’re happening by combining footage of breaking news at the scene with Interplay Sphere-connected assets back at the newsroom. There’s nothing else like it, and we believe this will change how news stories are made and delivered.”
Avid Interplay Sphere was the winner of the 2012 InBroadcast Editors’ Award in the InMEDIA (category for broadcast systems) at NAB.
Interplay Sphere with NewsCutter and Media Composer for PC was previewed at NAB 2012 and is expected to be available September 2012.
Using a cloud-based architecture, Interplay Sphere gives contributors the freedom to work in a completely distributed environment that spans multiple locations and time zones. Dramatically enhancing production effectiveness, Interplay Sphere gives journalists the ability to craft stories wherever they are actually happening – and speed them to air while still maintaining full connectivity with the newsroom operation.
Interplay Sphere, along with Avid’s award-winning NewsCutter and Media Composer video editing software, will provide distributed production capabilities allowing journalists to access and edit video footage captured at the scene of breaking news along with media files from any other Interplay Sphere-connected location.
This effectively extends the boundaries of Avid’s editing technology and workflow capabilities beyond the traditional newsroom to wherever the most important stories are happening.
“In today’s increasingly competitive media environment, the pressure to attract and retain viewers is fierce,” said Dana Ruzicka, Vice President of Segment and Product Marketing at Avid. “For news outlets, it’s all about being first to air with breaking stories. Interplay Sphere gives broadcasters the edge they’re looking for.
Now, journalists can create and edit complete stories where and when they’re happening by combining footage of breaking news at the scene with Interplay Sphere-connected assets back at the newsroom. There’s nothing else like it, and we believe this will change how news stories are made and delivered.”
Avid Interplay Sphere was the winner of the 2012 InBroadcast Editors’ Award in the InMEDIA (category for broadcast systems) at NAB.
Interplay Sphere with NewsCutter and Media Composer for PC was previewed at NAB 2012 and is expected to be available September 2012.
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